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Applications in basic marketing. by
- McCarthy, E. Jerome (Edmund Jerome)
- Perreault, William D
- McCarthy, E. Jerome (Edmund Jerome). Basic marketing
- McCarthy, E. Jerome (Edmund Jerome). Essentials of marketing
Material type:  Continuing resource; Format:
print
Publication details: Homewood, IL : Irwin, c1990-
Availability: Items available for loan: University Library (3)Call number: HF5410 A66 2003, ...
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Basic marketing : a managerial approach / E. Jerome McCarthy. by - McCarthy, E. Jerome (Edmund Jerome)
Edition: 5th ed.
Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: Homewood, Ill. : R. D. Irwin, 1975
Availability: Items available for loan: School of Management (3)Call number: HF5415 M22 1975, ...
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Basic marketing : a managerial approach / E. Jerome McCarthy. by - McCarthy, E. Jerome (Edmund Jerome)
Edition: 6th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Homewood, Ill. : R. D. Irwin, 1978
Availability: Items available for loan: School of Management (1)Call number: HF5415 M22 1978a.
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