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The relationship-based enterprise: powering business success through customer relationship management / Ray McKenzie,1946-
Material type:
TextPublication details: Toronto : McGraw-Hill, c2001.Description: xiv, 368 p. : ill. ; 24 cmISBN: - 0070860815
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Book
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University Library Regular Circulation | Circulating | HF5415.5 M24 2000 (Browse shelf(Opens below)) | Available | 3UPML00008005 |
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| HF5415.5 .G356 2012 The Apple experience : the secrets of delivering insanely great customer service / | HF5415.5 .G356 2012 The Apple experience : the secrets of delivering insanely great customer service / | HF5415.5 H56 1994 Customer-focused quality : what to do on Monday morning / | HF5415.5 M24 2000 The relationship-based enterprise: powering business success through customer relationship management / | HF5415.5 .M485 2012 The social customer : how brands can use social CRM to acquire, monetize, and retain fans, friends, and followers / | HF5415.55 .B585 2001 HF5415.55 B585 2001 Customer equity : building and managing relationships as valuable assets / | HF5415.7 .M34 1990 HF5415.7 M34 1990 DRP : distribution resource planning : distribution management's most powerful tool / |
Includes bibliographical references and index.
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