Cases in marketing management / (Record no. 16343)

MARC details
000 -LEADER
fixed length control field 01118cam a2200289 a 4500
001 - CONTROL NUMBER
control field tlc00014374
003 - CONTROL NUMBER IDENTIFIER
control field DLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230531145551.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 871022s1988 txua b 00110 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 87070723
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0256036764
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .B448 1988
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.13
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .B448 1988
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 19
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Bernhardt, Kenneth L.,
Dates associated with a name 1944-
9 (RLIN) 12189
245 10 - TITLE STATEMENT
Title Cases in marketing management /
Statement of responsibility, etc. Kenneth L. Bernhardt, Thomas C. Kinnear.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 0# - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Plano, Tex. :
Name of publisher, distributor, etc. Business Publications,
Date of publication, distribution, etc. 1988.
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 767 p. :
Other physical details ill. ;
Dimensions 25 cm.
500 ## - GENERAL NOTE
General note Supplemented by: Student case analysis package / by Stuart W. James. c1989. 2 computer disks (5 1/4 in.). For use with: IBM PC; DOS 2.0 or higher; Lotus 1-2-3 (version 2.0 or higher).
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management
-- Case studies.
9 (RLIN) 12190
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Decision making
-- Case studies.
9 (RLIN) 12191
700 10 - ADDED ENTRY--PERSONAL NAME
Personal name Kinnear, Thomas C.,
Dates associated with a name 1943-
9 (RLIN) 12192
700 10 - ADDED ENTRY--PERSONAL NAME
Personal name James, Stuart W.
9 (RLIN) 12193
Holdings
Withdrawn status Lost status Damaged status Status Collection Home library Current library Date acquired Cost, normal purchase price Accession Number Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Circulating School of Management University Library 2023-05-31 100.00 SOM-gd1823   HF5415.13 B448 1988 3UPML00017944 2023-05-31 2023-05-31 Book
 
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