| 000 | 01441cas a2200409 a 4500 | ||
|---|---|---|---|
| 001 | tlc00010351 | ||
| 003 | DLC | ||
| 005 | 20221006110737.0 | ||
| 008 | 901106c19909999iluar1 b 0 a0eng d | ||
| 010 | _asn 92028178 | ||
| 022 | 0 | _a1099-5579 | |
| 020 | _a0072557982 | ||
| 035 | _a(OCoLC)22638336 | ||
| 040 |
_aOPosmS _cOPosmS _dInU _dNST _dDLC _dNSDP |
||
| 042 |
_alcd _ansdp |
||
| 050 | 1 | 4 |
_aHF5410 _b.A66 |
| 090 |
_aHF5410 _bA66 2003 |
||
| 082 | 0 | 4 |
_a658.8/005 _220 |
| 210 | 0 | _aAppl. basic mark. | |
| 222 | 0 | _aApplications in basic marketing | |
| 245 | 0 | 0 | _aApplications in basic marketing. |
| 260 |
_aHomewood, IL : _bIrwin, _cc1990- |
||
| 300 |
_av. : _bill. ; _c26 cm. |
||
| 310 | _aAnnual | ||
| 362 | 0 | _a1990- | |
| 500 | _aEditors: 1990- E. Jerome McCarthy and William D. Perreault, Jr. | ||
| 504 | _aIncludes bibliographical references. | ||
| 520 | _a"Clippings from the popular business press." | ||
| 580 | _aCompanion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing. | ||
| 650 | 0 |
_aMarketing _xPeriodicals. |
|
| 650 | 0 |
_aMarketing _xManagement _xPeriodicals. |
|
| 700 | 1 |
_aMcCarthy, E. Jerome _q(Edmund Jerome) |
|
| 700 | 1 | _aPerreault, William D. | |
| 700 | 1 |
_aMcCarthy, E. Jerome _q(Edmund Jerome). _tBasic marketing. |
|
| 700 | 1 |
_aMcCarthy, E. Jerome _q(Edmund Jerome). _tEssentials of marketing. |
|
| 999 |
_c5225 _d5225 |
||