000 01064cam a2200289 a 4500
001 UPMIN-00000000941
005 20230531145550.0
008 971113s1997 enk b 001 0 eng
020 _a0750622342
040 _aDLC
_cDLC
050 0 0 _aHF5415
_b.K5228 1997
090 _aHF5415
_bK52 1997
082 0 0 _a658.8
_221
100 1 _aEvans, Margaret Kinnell.
_912164
245 1 0 _aMarketing in the not-for-profit sector /
_cMargaret Kinnell and Jennifer MacDougall.
260 _aOxford ;
_aBoston :
_bButterworth-Heinemann,
_c1997.
300 _avii, 242 p. ;
_c24 cm.
490 1 _aThe marketing series. Professional development
500 _a"Published on behalf of the Institute of Marketing."
504 _aIncludes bibliographical references (p. 233-236) and index.
650 0 _aNonprofit organizations
_xMarketing.
_912165
700 1 _aMacDougall, Jennifer.
_912166
710 2 _aInstitute of Marketing.
_912167
830 0 _aMarketing series (London, England) ;
_vProfessional development.
_912168
658 _aSOM1
999 _c16335
_d16335