000 00906nam a2200265 a 4500
001 UPMIN-00000000943
005 20230531145549.0
008 990618s2000 txua b 001 0 eng
020 _a0030211077
040 _aDLC
_cDLC
050 0 0 _aHF5415.1265
_b.R44 2000
090 _aHF5415.1265
_bR44 2000
100 1 _aReedy, Joel.
_912143
245 1 0 _aElectronic marketing :
_bintegrating electronic resources into the marketing process /
_cJoel Reedy, Shauna Schullo, Kenneth Zimmerman.
260 _aFort Worth :
_bDryden Press,
_cc2000.
300 _axxiv, 466 p. :
_bill. ;
_c28 cm.
440 0 _aDryden Press series in marketing
_912144
504 _aIncludes bibliographical references and index.
650 0 _aTelemarketing.
_912145
650 0 _aInternet marketing.
_912146
700 1 _aSchullo, Shauna.
_912147
700 1 _aZimmerman, Kenneth.
_912148
658 _aSOM1
999 _c16329
_d16329