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001 | tlc00011058 | ||
005 | 20230531110633.0 | ||
008 | 031015s2005 mauab b 001 0 eng | ||
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_aacquire _b1 shelf copy _xpolicy default |
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_esc02 2003-10-20 to Dewey _fsc19 2004-04-08 _gsc02 2004-04-13 to BCCD |
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010 | _a 2003064164 | ||
020 | _a0072833718 (alk. paper) | ||
040 |
_aDLC _cDLC _dDLC |
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_aHF1416 _b.C375 2005 |
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_aHF1416 _b.C375 2005 |
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_a658.8/4 _222 |
100 | 1 |
_aCateora, Philip R. _911942 |
|
245 | 1 | 0 |
_aInternational marketing / _cPhilip R. Cateora, John L. Graham. |
250 | _a12th ed. | ||
260 |
_aBoston : _bMcGraw-Hill/Irwin, _cc2005. |
||
300 |
_axxxiii, 697 p. : _bcol. ill., col. maps ; _c29 cm. + _e1 CD-ROM (4 3/4 in.) |
||
440 | 0 |
_aMcGraw-Hill/Irwin series in marketing _911943 |
|
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 |
_aExport marketing. _911944 |
|
650 | 0 |
_aInternational business enterprises. _9844 |
|
700 | 1 |
_aGraham, John L. _911945 |
|
999 |
_c16269 _d16269 |