Hiebing, Roman G. The 1-day marketing plan : organizing and completing the plan that works / Roman G. Hiebing, Jr., Scott W. Cooper. - Lincolnwood, Ill. : NTC Business Books, c1992. - xvi, 240 p. : ill. ; 29 cm. Includes index. ISBN: 0844233587 : $49.95 Subjects--Topical Terms: Marketing--Management.Strategic planning. LC Class. No.: HF5415.13 / .H518 1992 Dewey Class. No.: 658.8/02