Hendrix, Jerry A. <br/><br/>
Public relations cases / 
Jerry A. Hendrix. 
 - 5th ed. 
 - Belmont, CA :  Wadsworth/Thomson Learning,  c2001. 
 - viii, 488 p. :  ill. ;  24 cm. 
 - Wadsworth series in mass communication and journalism .
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0534514324 
<br/><br/><label>LCCN: </label>00036677  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations--United States--Case studies.<br/>Publicity--Case studies.
<br/><br/><label>LC Class. No.: </label>HM1221  / .H46 2001 
<br/><br/><label>Dewey Class. No.: </label>659.2