Laudon, Kenneth C.,  1944- <br/><br/>
E-Commerce 2011 / 
by Kenneth Laudon, Carol Guercio Traver. 
 - Upper Saddle River,  London :  Prentice Hall ;  Pearson Education   N.J. :  c2011. 
 - xxxvi, 812 p. :  ill. ;  26 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780136091196 (hbk.) 0136091199 (hbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Electronic commerce.<br/>Internet marketing.<br/>Information technology.