Bursk, Edward Collins, 1907- Cases in marketing management / Edward C. Bursk, Stephen A. Greyser. - 2d ed. - Englewood Cliffs, N.J. : Prentice-Hall, [1975] - xv, 233 p. : ill. ; 23 cm. - Prentice-Hall foundations of marketing series . Includes bibliographical references and index. ISBN: 0131188933 LCCN: 75004825 Subjects--Topical Terms: Marketing--Management--Case studies. LC Class. No.: HF5415.13 / .B83 1975 Dewey Class. No.: 658.8/0092/6