Principles of marketing / Philip Kotler, Gary Armstrong.

By:

Kotler, Philip

Contributor(s):

Armstrong, Gary

Material type: Text

TextPublication details: Upper Saddle River, NJ : Prentice Hall, c1999.Edition: 8th edDescription: 1 v. (various pagings) : col. ill. ; 29 cm. + 1 computer laser optical disc (4 3/4 in.)ISBN:

0139570020

Subject(s):

Marketing

DDC classification:

658.8 21

LOC classification:

HF5415 .K636 1999

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Holdings
Item type	Current library	Call number	Copy number	Status	Barcode
Book	University Library	HF5415 K636 1998 (Browse shelf(Opens below))		Available	3UPML00013689
Book	University Library	HF5415 K636 1999 (Browse shelf(Opens below))	c.1	Available	HSSLAV00054
Book	University Library	HF5415 K636 1999 (Browse shelf(Opens below))	c.2	Available	HSSLAV00055

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Includes bibliographical references and indexes.

System requirements for accompanying computer disc: Windows 95.

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