Marketing management and strategy: marketing engineering applications / Gary L. Lilien and Arvind Rangaswamy

By: Contributor(s): Material type: TextTextPublication details: Reading, Massachusetts : Addison-Wesley Longman, c1999.Description: vii, 112 p. : ill. ; 25 cmSubject(s):
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Item type Current library Collection Call number Status Date due Barcode
Book Book University Library Regular Circulation HF5415.13 L55 1999 (Browse shelf(Opens below)) Available 3UPML00004810

Includes index.

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