Advertising procedure.
Material type:
TextPublication details: Englewood Cliffs, N.J., Prentice-Hall [1966]Edition: 5th edDescription: xvii, 619 p. illus., col. plate. 26 cmSubject(s): DDC classification: - 659.1
- HF5823 .K45 1966
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University Library | Circulating | HF5823K45 1966 (Browse shelf(Opens below)) | Available | 3UPML00016270 |
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| HF5821B62 2002 Contemporary advertising / | HF5821 .L268 2001 Advertising : a framework / | HF5823D79 How to make advertising work / | HF5823K45 1966 Advertising procedure. | HF5825 .B8 1999 HF5825 B8 1999 Advertising copywriting / | HF5827.2 .T76 1996 HF5827.2 T76 1996 The new positioning : the latest on the world's #1 business strategy / | HF5837 .A38 2000 HF5837 A38 2000 Advertising campaign strategy : a guide to marketing communication plans / |
Includes bibliographies.
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