Image from Amazon.com
Consumer behavior for marketing managers / edited by Ian Fenwick, John A. Quelch.
Material type:
TextPublication details: Boston : Allyn and Bacon, c1984.Description: x, 484 p. : ill. ; 24 cmISBN: - 0205081207 (pbk.)
- 658.8/342 19
- HF5415.3 .C723 1984
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Book
|
University Library | Circulating | HF5415.3 C723 1984 (Browse shelf(Opens below)) | Available | 3UPML00018017 |
Browsing University Library shelves, Collection: Circulating Close shelf browser (Hides shelf browser)
|
No cover image available | No cover image available |
|
|
|
|
||
| HF5415.3 A83 1992 Consumer behavior and marketing action / | HF5415.3 B65 Consumer behavior and the behavioral sciences; theories and applications. | HF5415.3 C64 Behavioral science foundations of consumer behavior. | HF5415.3 C723 1984 Consumer behavior for marketing managers / | HF5415.3 D42 1980 Cases in consumer behavior / | HF5415.3 D42 1980 Cases in consumer behavior / | HF5415.3 D43 1986 Cases in consumer behavior / |
Includes bibliographies.
There are no comments on this title.