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Cases in marketing research / William G. Zikmund, William J. Lundstrom, Donald Sciglimpaglia.
Material type:
TextPublication details: Chicago : Dryden Press, c1982.Description: 344 p. : ill. ; 24 cmISBN: - 0030576369 (pbk.)
- 658.8/3 19
- HF5415.2 .Z53
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Book
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University Library | Circulating | HF5415.3 Z55 (Browse shelf(Opens below)) | Available | 3UPML00005516 |
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| HF5415.3 D42 1980 Cases in consumer behavior / | HF5415.3 D43 1986 Cases in consumer behavior / | HF5415.3 H65 Consumer research : introspective essays on the study of consumption / | HF5415.3 Z55 Cases in marketing research / | HF5415.32 P484 Instructor's manual to accompany consumer behavior and marketing strategy / | HF5415.32 .S54 1999 HF5415.32 S54 1999 Customer behavior : consumer behavior & beyond / | HF5415.335 .D44 2012 UX best practices : how to achieve more impact with user experience / |
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