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Kotler on marketing : how to create, win, and dominate markets / Philip Kotler.
Material type:
TextPublication details: New York : Free Press, c1999.Description: xiv, 257 p. : ill. ; 25 cmISBN: - 0684850338
- 658.8 21
- HF5415.13 .K638 1999
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University Library Regular Circulation | Circulating | HF5415.13 K638 1999 (Browse shelf(Opens below)) | Available | 3UPML00019118 |
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| HF5415.127 .F75 2009 The complete idiot's guide to target marketing / | HF5415.13 B66 1995 Marketing management : a strategic approach with a global orientation / | HF5415.13 H52 1997 The successful marketing plan : a disciplined and comprehensive approach / | HF5415.13 K638 1999 Kotler on marketing : how to create, win, and dominate markets / | HF5415.13 .K64 1984 Marketing management : analysis, planning, and control / | HF5415.13 .K64 1991 HF5415.13 .K64 1991 Marketing management : analysis, planning, implementation, and control / | HF5415.13 .K64 1994 HF5415.13 K64 1994 Marketing management : analysis, planning, implementation, and control / |
Includes bibliographical references (p. 229-233) and indexes.
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