The First integrated marketing communications effectiveness awards 2005 : (Record no. 9230)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00688nam a22002174a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221011140949.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 071107s2006 mlp eng |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | TMC |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | DMLUC |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF 5415.123 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | F57 2006 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-971-19-0225-4 |
| 245 04 - TITLE STATEMENT | |
| Title | The First integrated marketing communications effectiveness awards 2005 : |
| Remainder of title | winning case studies / |
| Statement of responsibility, etc. | edited by Jerry G. Kliatchko. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Manila : |
| Name of publisher, distributor, etc. | Cacho Pub. House, |
| Date of publication, distribution, etc. | c2006. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x, 145 p. : |
| Other physical details | ill. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Communication in marketing |
| Form subdivision | Case studies. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| Form subdivision | Case studies. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kliatchko, Jerry Gamalinda. |
| 905 ## - LOCAL DATA ELEMENT E, LDE (RLIN) | |
| a | FI |
| Withdrawn status | Lost status | Damaged status | Status | Collection | Home library | Current library | Date acquired | Accession Number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| University Library | University Library | 2022-10-11 | Fi-gd1261 | HF 5415.123 F57 2006 | 3UPML00031879 | 2022-10-11 | 2022-10-11 | Book |