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Public relations : strategies and tactics /

Wilcox, Dennis L.

Public relations : strategies and tactics / Dennis L. Wilcox, Glenn T. Cameron. - 8th ed. - Boston, [Mass.] : A & B, c2006. - xx, 620 p. : col. ill. ; 26 cm.

Includes bibliographical references and index.

ISBN: 0205449441

Subjects--Topical Terms:
Public relations.
Public relations--United States.

Dewey Class. No.: 659.2

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