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The media of mass communication /

Vivian, John.

The media of mass communication / John Vivian. - 3rd ed. - Boston : Allyn and Bacon, c1995. - xxxi, 496 p. : ill. (some col.) ; 26 cm.

Includes bibliographical references and indexes.

ISBN: 0205164528

Subjects--Topical Terms:
Mass media.

Index Terms--Curriculum Objective:
Audio Media Communication 1 ( Informative) --MEDA111,

LC Class. No.: P90 / .V53 1995

Dewey Class. No.: 302.23

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