Consumer behavior and the behavioral sciences; theories and applications.
Britt, Steuart Henderson, 1907-
Consumer behavior and the behavioral sciences; theories and applications. - New York, Wiley [1966] - xxxii, 592 p. illus. 26 cm. - The Wiley marketing series .
Bibliography: p. 585-587.
66017644 //r88
Consumer behavior.
Consumption (Economics)
HF5415.3 / .B7
658.83
Consumer behavior and the behavioral sciences; theories and applications. - New York, Wiley [1966] - xxxii, 592 p. illus. 26 cm. - The Wiley marketing series .
Bibliography: p. 585-587.
66017644 //r88
Consumer behavior.
Consumption (Economics)
HF5415.3 / .B7
658.83