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International marketing : analysis and strategy /

Onkvisit, Sak.

International marketing : analysis and strategy / Sak Onkvisit, John J. Shaw. - Columbus, Ohio : Merrill Pub. Co., c1989. - xvi, 816 p. : ill. ; 25 cm.

Includes bibliographies and indexes.

ISBN: 0675205565

LCCN: 88062354

Subjects--Topical Terms:
Export marketing.
Export marketing--Management.

LC Class. No.: HF1416 / .O55 1989

Dewey Class. No.: 658.8/48

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